01/12/06

Fresca Homewares launches new eBay store generated by Firebaud's content management system.

eBay is one of the most visited websites on the Internet and its popularity is growing daily.

Businesses now take eBay seriously as a sales channel with high street names utilising the online auction site to extend their market reach.

Small businesses use eBay as a low cost sales channel often to test the market.

One example of this is Fresca Homewares, specialising in the sale of known brand names such as Brabantia and Hozelock.

With so much competition in the eBay marketplace sellers need to create a distinctive style to create a memorable brand within eBay and take their shop beyond the default eBay look and feel.

To achieve this Fresca Homewares commissioned Firebaud to design a logo, style and content management system to generate product pages for eBay.

Visit the Fresca Homewares eBay store at www.frescahomewares.co.uk.